X Factor Productions Limited is an entertainment and media company, specializing in talent development, artists management, event planning, advertising, and media consultancy.
Job Description- Digital Marketer
- The candidate will develop, implement, and manage marketing campaigns promoting the organization’s products and services.
- The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.
Key Responsibilities- Digital Marketer
- Develop marketing strategies that align with the organization’s business goals
- Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance
- Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
- Stay up-to-date with emerging digital marketing trends and technologies
Qualifications- Digital Marketer
- Interested candidates should possess an HND / B.Sc Degree
- 3-5 years of experience in digital marketing or related field
- Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
- Proficient in marketing automation tools
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
- Strong project management skills
- Excellent written and verbal communication skills
Important Skillset:
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Application Closing Date
15th April, 2024.
How to Apply
Interested and qualified candidates should:
Click here to apply online
Or
Send their CV to: hrxfactorproductions@gmail.com using the Job Title as the subject of the email.
