Job Title: Content Strategist
Location: Lagos Mainland, Lagos
Employment Type: Full-time
About Proten International:
Proten International is a leading international Human Resource and Management Consulting firm which provides a range of Advisory and Transformation solutions. Our focus is to align every organisation’s activities relating to People, Process and Technology closely with its business strategy and vision.
Job Summary
- We are seeking a creative and analytical Content Strategist to develop, execute, and manage content strategies that align with our brand voice and drive engagement, conversion, and business growth.
- The ideal candidate is a storyteller at heart, skilled in content planning, SEO, messaging architecture, and performance measurement across multiple platforms.
Key Responsibilities
- Develop and oversee a cohesive content strategy that aligns with marketing and business goals.
- Conduct audience research to identify content needs, preferences, and behavior.
- Plan and manage content calendars across web, email, blogs, social media, and other channels.
- Collaborate with designers, marketing, and comms teams to create high-impact content.
- Optimize content for SEO and user experience across all platforms.
- Analyze content performance and use insights to refine strategy.
- Maintain brand consistency in tone, style, and messaging.
- Create and maintain a content style guide.
- Stay current with content marketing trends, platform updates, and industry best practices.
Qualifications
Education & Experience:
- Bachelor’s degree in Communications, Marketing, Journalism, English, or a related field.
- 3+ years of experience in content strategy, digital marketing, or editorial roles.
Skills & Competencies:
- Strong writing, editing, and storytelling skills.
- Excellent knowledge of SEO principles and content optimization.
- Proficiency with content management systems (e.g. WordPress).
- Experience with analytics tools (e.g., Google Analytics, Search Console, Meta Analytics, LinkedIn Analytics).
- Ability to manage communities and projects.
- Understanding of brand positioning, tone of voice, and user personas.
- Strong communication and collaboration skills.
- Strategic thinker with attention to detail.
Application Closing Date
30th June, 2025.
How to Apply:
Interested and qualified candidates should click on ‘Apply now’ below.