Job Title: Lead, BI & Analytics SME
Location: Lagos
Job Schedule: Full time
About Airtel Nigeria:
Airtel Nigeria (Airtel Networks Limited) is a leading telecommunications services provider in Nigeria headquartered in Lagos, the commercial nerve center of Nigeria. The telco ranks amongst the top four mobile service providers in terms of subscribers, with a customer base of more than 39.8 million. The company’s product offerings include 2G, 3G and 4G wireless services, mobile commerce, and enterprise services.
Job Description
- To provide implementation and support on the campaign management solution.
- To manage the optimization of the campaign platform capabilities and communication channels. This will lead to customer value development and value loss reduction
Responsibilities:
Campaign Management:
- Business reporting and Analysis for the HBB business
- Business insights on sales and marketing KPI’s
- Daily CWN reporting on business KPI’s
- Competition Analysis to support business decision making
- Create micro and macro campaigns on Campaign Manager
- Identify and run BTL campaign opportunities
- Work with the business for campaign optimization
Communication Library:
- Create and maintain the campaign and communication library
- Create and manage communication decision matrix
- Manage and regulate best campaign per channel and volume of communication for each campaign
ROI:
- Measure campaign performance
- Measure the campaign impact on GR
- Balance bonus and paid MoU/Revenue
Data Analysis & Campaign Management:
- Provide Report of the Campaign performance
- Correlate the campaign report performance to the business models
- Provide recommendations for campaigns based on data analysis
- Compare the Target group performance to the Control group performance
Performance Reporting:
- Collate the daily, weekly and monthly performance reports
- Collate the team reports
Dimensions
Other Dimensions:
- No. of direct report
- Overall team strength
Requirements
Educational Qualifications:
- Bachelor’s Degree in Accounting, Economics, Statistics, Mathematics, Computer Science, Engineering or any numerate discipline
Relevant Experience & Functional / Technical Skills:
- Data analysis
- At least 4 years in Data modeling experience
- Strong SQL skills
- Advanced Ms Excel skills
- Knowledge of COGNOS is an added advantage
Other requirements:
- Ability to think out of the box
- Ability to work well in teams
- Ability to work within timelines
- Ability to learn within a short time
Application Closing Date
21st May, 2025; 17:00
