- Job Title: Senior Marketing Specialist
- Location: Ikeja, Lagos
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About Bluetti
Bluetti is a forward-thinking company specializing in solar home systems, dedicated to providing sustainable energy solutions. We offer a conducive work environment that fosters innovation and professional growth.
Key Responsibilities
- Develop and execute marketing strategies to enhance brand awareness and drive customer engagement.
- Create compelling campaigns to promote solar home systems and PAYGO (Pay-As-You-Go) solutions.
- Conduct market research to identify customer needs, preferences, and industry trends.
- Manage digital and traditional marketing channels, including social media, email campaigns, and events.
- Collaborate with the sales team to drive product uptake and customer satisfaction.
- Monitor and analyze the performance of marketing efforts, providing insights for improvement.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 4-5 years of proven experience in marketing, preferably in the solar home systems sector.
- Strong knowledge of branding and marketing strategies.
- Experience with Pay-As-You-Go (PAYGO) solutions is an added advantage.
- Excellent communication, analytical, and problem-solving skills.
- Proficiency in digital marketing tools and platforms.
Additional Skills Advantage:
- Proficiency in photography to capture high-quality visuals for campaigns is an added advantage.
- Knowledge of design software such as Adobe Photoshop, Illustrator, or Canva to create stunning marketing materials.
What We Offer
- A supportive and conducive work environment.
- Opportunities for career growth and professional development.
- Competitive remuneration and other attractive benefits.
How to Apply
Interested and qualified candidates should click on ‘Apply Here’ below.