Title: SEO & SEA Mastery Training & Internship
Location: Nigeria
Employment Type: Internship
About Refonte Learning:
Refonte Learning is a dynamic Ed-Tech division of Refonte Private Limited, dedicated to empowering individuals and businesses in the digital age. We offer industry-relevant IT training programs in Python, SQL, Tableau, and Advanced Excel, along with hands-on projects and internships through our unique Global Training & Internship Program (OGTIP). Additionally, we provide cutting-edge digital marketing solutions to help businesses achieve their growth objectives.
About the Program
- Our SEO & SEA Mastery Training & Internship Program is designed for aspiring digital marketers who want to gain hands-on experience in search engine optimization (SEO) and search engine advertising (SEA).
- This program provides in-depth training on organic search strategies, paid advertising techniques, keyword research, analytics, and campaign management, followed by real-world application through an internship.
Key Responsibilities:
During the training phase, participants will:
- Learn the fundamentals of SEO, including on-page, off-page, and technical SEO.
- Understand the principles of SEA, including Google Ads and PPC strategies.
- Gain knowledge of keyword research, content optimization, and link-building techniques.
- Develop skills in using SEO and SEA tools such as Google Analytics, Google Search Console, Ahrefs, and SEMrush.
- Explore conversion rate optimization (CRO) and A/B testing.
- Get introduced to data analysis and reporting for campaign performance tracking.
During the internship phase, participants will:
- Assist in implementing SEO best practices for websites and content.
- Conduct keyword analysis and optimize pages for search engines.
- Develop and manage paid search campaigns on Google Ads and other platforms.
- Monitor and analyze performance metrics to optimize digital marketing strategies.
- Research industry trends and competitor activities to improve SEO and SEA strategies.
- Document findings, best practices, and campaign performance reports.
Requirements:
- Currently enrolled in or recently graduated from a degree program in Marketing, Digital Marketing, Business, or a related field.
- Basic understanding of search engine optimization and digital advertising concepts.
- Familiarity with Google Ads, Google Analytics, and SEO tools is a plus.
- Strong analytical and problem-solving skills.
- Ability to work both independently and as part of a team.
Benefits
- Hands-on experience with real-world SEO & SEA projects.
- Mentorship from experienced digital marketing professionals.
- Opportunity to work with industry-standard tools and technologies.
- Certification of completion upon successful participation.
- Potential for full-time employment based on performance.
How to Apply:
Interested and qualified candidates should send their Applications to: ursila.ramparanysandia@refontelearning.co using the Job Title as the subject of the email.
